Chuan He

About

Chuan He has authored 18 papers that have received a total of 434 indexed citations. This includes 15 papers in Marketing, 9 papers in Economics and Econometrics and 8 papers in Strategy and Management. The topics of these papers are Consumer Market Behavior and Pricing (15 papers), Digital Platforms and Economics (8 papers) and Decision-Making and Behavioral Economics (5 papers). Chuan He is often cited by papers focused on Consumer Market Behavior and Pricing (15 papers), Digital Platforms and Economics (8 papers) and Decision-Making and Behavioral Economics (5 papers) and collaborates with scholars based in United States, Philippines and China. Chuan He's co-authors include Wilfred Amaldoss, Yongmin Chen, Stephen E. Fick, Paul R. Messinger and Lyle Brenner and has published in prestigious journals such as Management Science, Journal of Marketing Research and The Economic Journal

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