Claudio Alvarez
About
Claudio Alvarez has authored 10 papers that have received a total of 543 indexed citations.
This includes 9 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (9 papers), Customer Service Quality and Loyalty (5 papers) and Digital Marketing and Social Media (4 papers). Claudio Alvarez is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Customer Service Quality and Loyalty (5 papers) and Digital Marketing and Social Media (4 papers) and collaborates with scholars based in United States. Claudio Alvarez's co-authors include Susan Fournier, Meredith E. David, Kealy Carter, Danielle J. Brick and Morris George and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and European Journal of Marketing
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