Colin Jevons

34 papers and 1.1k indexed citations i.

Colin Jevons has authored 34 papers that have received a total of 1.1k indexed citations. This includes 14 papers in Marketing, 12 papers in Sociology and Political Science and 6 papers in Education. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (10 papers) and Management and Marketing Education (4 papers). Colin Jevons is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (10 papers) and Management and Marketing Education (4 papers) and collaborates with scholars based in Australia, United Kingdom and Switzerland. Colin Jevons's co-authors include Michael T. Ewing, Mark Gabbott, George Christodoulides, Leslie de Chernatony and Dawn Bennett and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Journal of Advertising