Dave Chaffey

13 papers and 219 indexed citations i.

About

Dave Chaffey has authored 13 papers that have received a total of 219 indexed citations. This includes 5 papers in Sociology and Political Science, 5 papers in Marketing and 2 papers in Management Information Systems. The topics of these papers are Digital Marketing and Social Media (5 papers), Marketing and Advertising Strategies (4 papers) and Technology Adoption and User Behaviour (2 papers). Dave Chaffey is often cited by papers focused on Digital Marketing and Social Media (5 papers), Marketing and Advertising Strategies (4 papers) and Technology Adoption and User Behaviour (2 papers) and collaborates with scholars based in and . Dave Chaffey's co-authors include PR Smith and Pat Smith and has published in prestigious journals such as International Journal of Information Management, Journal of Marketing Management and Journal of Direct Data and Digital Marketing Practice.

In The Last Decade

Fields of papers published by Dave Chaffey

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

Countries citing papers authored by Dave Chaffey

Since Specialization
Citations
Rankless by CCL
2025