Dick R. Wittink

97 papers and 6.3k indexed citations i.

About

Dick R. Wittink has authored 97 papers that have received a total of 6.3k indexed citations. This includes 51 papers in Marketing, 45 papers in Economics and Econometrics and 23 papers in Management Science and Operations Research. The topics of these papers are Consumer Market Behavior and Pricing (48 papers), Economic and Environmental Valuation (23 papers) and Innovation Diffusion and Forecasting (17 papers). Dick R. Wittink is often cited by papers focused on Consumer Market Behavior and Pricing (48 papers), Economic and Environmental Valuation (23 papers) and Innovation Diffusion and Forecasting (17 papers) and collaborates with scholars based in United States, The Netherlands and Canada. Dick R. Wittink's co-authors include Peter S. H. Leeflang, Liana Fraenkel, Philippe C. Cattin, Harald J. van Heerde and Sachin Gupta and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research

In The Last Decade

Rankless by CCL
2025