Dipayan Biswas
About
Dipayan Biswas has authored 51 papers that have received a total of 1.7k indexed citations.
This includes 28 papers in Marketing, 16 papers in Experimental and Cognitive Psychology and 11 papers in Sensory Systems. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (17 papers), Multisensory perception and integration (13 papers) and Consumer Retail Behavior Studies (12 papers). Dipayan Biswas is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Multisensory perception and integration (13 papers) and Consumer Retail Behavior Studies (12 papers) and collaborates with scholars based in United States, India and United Kingdom. Dipayan Biswas's co-authors include Courtney Szocs, Abhijit Biswas, Donald R. Lehmann, Sujay Dutta and Heewon L. Gray and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Scientific Reports
In The Last Decade
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