Fine F. Leung
About
Fine F. Leung has authored 6 papers that have received a total of 291 indexed citations.
This includes 4 papers in Sociology and Political Science, 4 papers in Marketing and 3 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Customer Service Quality and Loyalty (3 papers) and Psychology of Social Influence (2 papers). Fine F. Leung is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Customer Service Quality and Loyalty (3 papers) and Psychology of Social Influence (2 papers) and collaborates with scholars based in Hong Kong and United States. Fine F. Leung's co-authors include Flora F. Gu, Robert W. Palmatier, Caleb H. Tse, Jonathan Z. Zhang and Danny T. Wang and has published in prestigious journals such as Journal of Marketing, Journal of the Academy of Marketing Science and International Journal of Research in Marketing
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