Flora Kokkinaki

28 papers and 1.5k indexed citations i.

Flora Kokkinaki has authored 28 papers that have received a total of 1.5k indexed citations. This includes 15 papers in Marketing, 11 papers in Sociology and Political Science and 8 papers in Applied Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (8 papers) and Behavioral Health and Interventions (8 papers). Flora Kokkinaki is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (8 papers) and Behavioral Health and Interventions (8 papers) and collaborates with scholars based in Greece, United Kingdom and Austria. Flora Kokkinaki's co-authors include Georgios Halkias, Dimitris Drossos, Tim Ambler, Nick Sevdalis and Nigel Harvey and has published in prestigious journals such as Frontiers in Psychology, Journal of Advertising and Psychology and Marketing