G. David Hughes
About
G. David Hughes has authored 31 papers that have received a total of 804 indexed citations.
This includes 8 papers in Marketing, 5 papers in Management of Technology and Innovation and 4 papers in Management Science and Operations Research. The topics of these papers are Consumer Market Behavior and Pricing (5 papers), Decision-Making and Behavioral Economics (4 papers) and Management and Marketing Education (4 papers). G. David Hughes is often cited by papers focused on Consumer Market Behavior and Pricing (5 papers), Decision-Making and Behavioral Economics (4 papers) and Management and Marketing Education (4 papers) and collaborates with scholars based in United States, United Kingdom and Philippines. G. David Hughes's co-authors include José Luis González-Guerrero, Donald L. Harnett, Chris Fill, L. L. Cummings and John W. Pracejus and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research
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