Georgina Whyatt
About
Georgina Whyatt has authored 9 papers that have received a total of 729 indexed citations.
This includes 8 papers in Organizational Behavior and Human Resource Management, 7 papers in Marketing and 3 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (6 papers) and Consumer Retail Behavior Studies (4 papers). Georgina Whyatt is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (6 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in United Kingdom, Australia and Norway. Georgina Whyatt's co-authors include Yüksel Ekinci, Greg Wood, Michael Callaghan, Haytham Siala and Nicoletta Occhiocupo and has published in prestigious journals such as Journal of Business Research, Annals of Tourism Research and Journal of Retailing and Consumer Services
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