Giacomo Gistri

16 papers and 280 indexed citations i.

Giacomo Gistri has authored 16 papers that have received a total of 280 indexed citations. This includes 11 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (5 papers) and Corporate Identity and Reputation (4 papers). Giacomo Gistri is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (5 papers) and Corporate Identity and Reputation (4 papers) and collaborates with scholars based in Italy, France and United States. Giacomo Gistri's co-authors include Stefano Pace, Simona Romani, Daniele Dalli, Silvia Grappi and Siva K. Balasubramanian and has published in prestigious journals such as Journal of Cleaner Production, Journal of Marketing Management and Marketing Letters.