Giada Mainolfi

16 papers and 339 indexed citations i.

Giada Mainolfi has authored 16 papers that have received a total of 339 indexed citations. This includes 9 papers in Marketing, 8 papers in Sociology and Political Science and 4 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (6 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Customer Service Quality and Loyalty (4 papers). Giada Mainolfi is often cited by papers focused on Digital Marketing and Social Media (6 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Customer Service Quality and Loyalty (4 papers) and collaborates with scholars based in Italy and France. Giada Mainolfi's co-authors include Vittoria Marino, Maria Rosaria Napolitano, Alessandro De Nisco, Nicolas Papadopoulos and Riccardo Resciniti and has published in prestigious journals such as Journal of Business Research, Psychology and Marketing and European Management Journal.