Glen L. Urban
About
Glen L. Urban has authored 69 papers that have received a total of 6.2k indexed citations.
This includes 31 papers in Marketing, 21 papers in Management Science and Operations Research and 16 papers in Economics and Econometrics. The topics of these papers are Consumer Market Behavior and Pricing (24 papers), Innovation Diffusion and Forecasting (17 papers) and Customer Service Quality and Loyalty (9 papers). Glen L. Urban is often cited by papers focused on Consumer Market Behavior and Pricing (24 papers), Innovation Diffusion and Forecasting (17 papers) and Customer Service Quality and Loyalty (9 papers) and collaborates with scholars based in United States, The Netherlands and Brazil. Glen L. Urban's co-authors include John R. Hauser, Bruce D. Weinberg, Fareena Sultan, Guilherme Liberali and Gurumurthy Kalyanaram and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research
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