Gordon Fullerton

9 papers and 1.6k indexed citations i.

Gordon Fullerton has authored 9 papers that have received a total of 1.6k indexed citations. This includes 9 papers in Organizational Behavior and Human Resource Management, 9 papers in Marketing and 6 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (9 papers), Psychology of Social Influence (5 papers) and Consumer Retail Behavior Studies (4 papers). Gordon Fullerton is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Psychology of Social Influence (5 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in Canada. Gordon Fullerton's co-authors include Shirley Taylor and has published in prestigious journals such as European Journal of Marketing, Journal of Service Research and Journal of Retailing and Consumer Services