Haemoon Oh

59 papers and 5.6k indexed citations i.

Haemoon Oh has authored 59 papers that have received a total of 5.6k indexed citations. This includes 33 papers in Organizational Behavior and Human Resource Management, 32 papers in Marketing and 30 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (33 papers), Consumer Behavior in Brand Consumption and Identification (24 papers) and Digital Marketing and Social Media (20 papers). Haemoon Oh is often cited by papers focused on Customer Service Quality and Loyalty (33 papers), Consumer Behavior in Brand Consumption and Identification (24 papers) and Digital Marketing and Social Media (20 papers) and collaborates with scholars based in United States, Hong Kong and United Kingdom. Haemoon Oh's co-authors include Miyoung Jeong, Seonjeong Lee, A. George Assaf, Cathy H. C. Hsu and Efthymios G. Tsionas and has published in prestigious journals such as Journal of Business Research, Tourism Management and Annals of Tourism Research