Hannu Kuusela
About
Hannu Kuusela has authored 29 papers that have received a total of 1.3k indexed citations.
This includes 17 papers in Marketing, 16 papers in Organizational Behavior and Human Resource Management and 7 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (14 papers), Consumer Retail Behavior Studies (9 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Hannu Kuusela is often cited by papers focused on Customer Service Quality and Loyalty (14 papers), Consumer Retail Behavior Studies (9 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers) and collaborates with scholars based in Finland, United States and Australia. Hannu Kuusela's co-authors include Hannu Saarijärvi, Elina Närvänen, Timo Rintamäki, Mika Yrjölä and Mark T. Spence and has published in prestigious journals such as Journal of Business Research, The American Journal of Psychology and Industrial Marketing Management
In The Last Decade
Explore authors with similar magnitude of impact
Top fields papers by Tomas Hindmarsh are about Top countries impacted by papers by Samuel Ibekwe Top fields papers by Richard J. Butler are about Top countries impacted by papers by Jamila I. Horabin Top fields papers by Anikó Páy are about Top fields papers by Giulio Cesare Porretta are about Top fields papers by H. Hack are about Top countries impacted by papers by Frank Stüber