Harper A. Roehm
About
Harper A. Roehm has authored 18 papers that have received a total of 362 indexed citations.
This includes 10 papers in Marketing, 5 papers in Sociology and Political Science and 4 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Consumer Market Behavior and Pricing (4 papers) and Consumer Retail Behavior Studies (3 papers). Harper A. Roehm is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Consumer Market Behavior and Pricing (4 papers) and Consumer Retail Behavior Studies (3 papers) and collaborates with scholars based in United States, Latvia and Russia. Harper A. Roehm's co-authors include Michelle L. Roehm, Curtis P. Haugtvedt, Theodore L. Hayes and Ellen Bolman Pullins and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of the Academy of Marketing Science
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