Heather Honea
About
Heather Honea has authored 12 papers that have received a total of 544 indexed citations.
This includes 8 papers in Marketing, 7 papers in Social Psychology and 3 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Emotions and Moral Behavior (4 papers) and Media Influence and Health (2 papers). Heather Honea is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Emotions and Moral Behavior (4 papers) and Media Influence and Health (2 papers) and collaborates with scholars based in United States, Canada and Norway. Heather Honea's co-authors include Darren W. Dahl, Iana A. Castro, Paula C. Peter, Rajesh V. Manchanda and Cristel Antonia Russell and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Journal of Consumer Psychology
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