Iana A. Castro

15 papers and 312 indexed citations i.

Iana A. Castro has authored 15 papers that have received a total of 312 indexed citations. This includes 8 papers in Marketing, 6 papers in Public Health, Environmental and Occupational Health and 2 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Consumer Retail Behavior Studies (5 papers) and Obesity, Physical Activity, Diet (5 papers). Iana A. Castro is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Consumer Retail Behavior Studies (5 papers) and Obesity, Physical Activity, Diet (5 papers) and collaborates with scholars based in United States, Lebanon and Latvia. Iana A. Castro's co-authors include Guadalupe X. Ayala, Julie L. Pickrel, Christine B. Williams, Hala Madanat and Michelle Zive and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and BMC Public Health