Henri Weijo

9 papers and 315 indexed citations i.

Henri Weijo has authored 9 papers that have received a total of 315 indexed citations. This includes 7 papers in Marketing, 5 papers in Sociology and Political Science and 2 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (5 papers) and Fashion and Cultural Textiles (2 papers). Henri Weijo is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (5 papers) and Fashion and Cultural Textiles (2 papers) and collaborates with scholars based in Finland, United States and Canada. Henri Weijo's co-authors include Russell W. Belk, Yajin Wang, Jukka Rintamäki, Peter A. Dacin and John W. Schouten and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and International Journal of Research in Marketing