Peter A. Dacin
About
Peter A. Dacin has authored 43 papers that have received a total of 7.5k indexed citations.
This includes 25 papers in Marketing, 17 papers in Organizational Behavior and Human Resource Management and 12 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (21 papers), Customer Service Quality and Loyalty (13 papers) and Corporate Identity and Reputation (8 papers). Peter A. Dacin is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (21 papers), Customer Service Quality and Loyalty (13 papers) and Corporate Identity and Reputation (8 papers) and collaborates with scholars based in Canada, United States and Finland. Peter A. Dacin's co-authors include Tom J. Brown, M. Tina Dacin, William H. Murphy, Tina Dacin and Peggy E. Chaudhry and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research
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