Hilke Plaßmann
About
Hilke Plaßmann has authored 48 papers that have received a total of 3.8k indexed citations.
This includes 30 papers in Cognitive Neuroscience, 15 papers in General Decision Sciences and 12 papers in Marketing. The topics of these papers are Neural and Behavioral Psychology Studies (24 papers), Decision-Making and Behavioral Economics (15 papers) and Consumer Behavior in Brand Consumption and Identification (10 papers). Hilke Plaßmann is often cited by papers focused on Neural and Behavioral Psychology Studies (24 papers), Decision-Making and Behavioral Economics (15 papers) and Consumer Behavior in Brand Consumption and Identification (10 papers) and collaborates with scholars based in France, United States and Germany. Hilke Plaßmann's co-authors include Peter Kenning, Antonio Rangel, John P. O’Doherty, Michael Deppe and Bernd Weber and has published in prestigious journals such as Proceedings of the National Academy of Sciences, Journal of Neuroscience and Nature Communications
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