Huan Chen
About
Huan Chen has authored 89 papers that have received a total of 996 indexed citations.
This includes 42 papers in Sociology and Political Science, 21 papers in Marketing and 13 papers in Artificial Intelligence. The topics of these papers are Digital Marketing and Social Media (30 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Impact of Technology on Adolescents (10 papers). Huan Chen is often cited by papers focused on Digital Marketing and Social Media (30 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Impact of Technology on Adolescents (10 papers) and collaborates with scholars based in United States, China and Ireland. Huan Chen's co-authors include Ye Wang, Yang Feng, Jordan M. Alpert, Xuan Liang and Lijuan Wang and has published in prestigious journals such as Scientific Reports, Journal of Business Research and Frontiers in Immunology
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