Hui‐Ju Wang

15 papers and 361 indexed citations i.

Hui‐Ju Wang has authored 15 papers that have received a total of 361 indexed citations. This includes 8 papers in Sociology and Political Science, 7 papers in Marketing and 5 papers in Information Systems and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (6 papers) and Environmental Sustainability in Business (5 papers). Hui‐Ju Wang is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (6 papers) and Environmental Sustainability in Business (5 papers) and collaborates with scholars based in Taiwan and China. Hui‐Ju Wang's co-authors include Jin Lo, Shibing Wang, Xiaozhou Mou, Ketao Jin and Xiangmin Tong and has published in prestigious journals such as Psychology and Marketing, Management Decision and Government Information Quarterly