Hung-Chang Chiu
About
Hung-Chang Chiu has authored 15 papers that have received a total of 796 indexed citations.
This includes 10 papers in Organizational Behavior and Human Resource Management, 10 papers in Marketing and 6 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (10 papers), Digital Marketing and Social Media (6 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Hung-Chang Chiu is often cited by papers focused on Customer Service Quality and Loyalty (10 papers), Digital Marketing and Social Media (6 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers) and collaborates with scholars based in Taiwan. Hung-Chang Chiu's co-authors include Yi‐Ching Hsieh, Jung‐Kuei Hsieh, HsiuJu Rebecca Yen, Chih‐Ping Wei and Neng‐Pai Lin and has published in prestigious journals such as Journal of Business Research, Computers in Human Behavior and International Journal of Information Management
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