Hyun Seung Jin
About
Hyun Seung Jin has authored 50 papers that have received a total of 1.2k indexed citations.
This includes 21 papers in Marketing, 20 papers in Sociology and Political Science and 10 papers in Literature and Literary Theory. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (19 papers), Digital Marketing and Social Media (12 papers) and Media Influence and Health (9 papers). Hyun Seung Jin is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (19 papers), Digital Marketing and Social Media (12 papers) and Media Influence and Health (9 papers) and collaborates with scholars based in Australia, United States and South Korea. Hyun Seung Jin's co-authors include Soontae An, Brett Martin, Gayle Kerr, Jaebeom Suh and Tae Soo Hahm and has published in prestigious journals such as Journal of Business Research, Tourism Management and Personality and Individual Differences
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