Ioannis Kareklas

25 papers and 747 indexed citations i.

Ioannis Kareklas has authored 25 papers that have received a total of 747 indexed citations. This includes 13 papers in Marketing, 12 papers in Sociology and Political Science and 8 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (6 papers) and Behavioral Health and Interventions (6 papers). Ioannis Kareklas is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (6 papers) and Behavioral Health and Interventions (6 papers) and collaborates with scholars based in United States, India and Cyprus. Ioannis Kareklas's co-authors include Darrel D. Muehling, Jeffrey R. Carlson, Till Weber, Maxim Polonsky and Robin A. Coulter and has published in prestigious journals such as Journal of Business Research, Sustainability and Journal of Consumer Psychology