İrem Eren Erdoğmuş
About
İrem Eren Erdoğmuş has authored 13 papers that have received a total of 397 indexed citations.
This includes 10 papers in Sociology and Political Science, 9 papers in Marketing and 3 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Technology Adoption and User Behaviour (3 papers). İrem Eren Erdoğmuş is often cited by papers focused on Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Technology Adoption and User Behaviour (3 papers) and collaborates with scholars based in Türkiye and The Netherlands. İrem Eren Erdoğmuş's co-authors include Mesut Çiçek, Taşkın Dirsehan, Cengiz Yılmaz and Muzaffer Bodur and has published in prestigious journals such as European Journal of Marketing, Journal of Fashion Marketing and Management and Journal of Marketing Communications.
In The Last Decade
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