Irene Roozen

29 papers and 565 indexed citations i.

Irene Roozen has authored 29 papers that have received a total of 565 indexed citations. This includes 12 papers in Marketing, 8 papers in Sociology and Political Science and 4 papers in Education. The topics of these papers are Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Environmental Sustainability in Business (5 papers). Irene Roozen is often cited by papers focused on Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Environmental Sustainability in Business (5 papers) and collaborates with scholars based in Belgium and United States. Irene Roozen's co-authors include Patrick De Pelsmacker, Martin Valcke, Luc De Grez, Glenn Rayp and Michel Meulders and has published in prestigious journals such as Journal of Business Ethics, Computers & Education and International Journal of Research in Marketing