Jacob Östberg
About
Jacob Östberg has authored 24 papers that have received a total of 342 indexed citations.
This includes 11 papers in Marketing, 7 papers in Gender Studies and 7 papers in Museology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Fashion and Cultural Textiles (7 papers) and Culinary Culture and Tourism (5 papers). Jacob Östberg is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Fashion and Cultural Textiles (7 papers) and Culinary Culture and Tourism (5 papers) and collaborates with scholars based in Sweden, United States and France. Jacob Östberg's co-authors include Dannie Kjeldgaard, Lisa Peñaloza, Benjamin J. Hartmann, Anders Bengtsson and Shona Bettany and has published in prestigious journals such as Journal of Consumer Research, European Journal of Marketing and Journal of Marketing Management
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