James L. Ginter

29 papers and 1.9k indexed citations i.

James L. Ginter has authored 29 papers that have received a total of 1.9k indexed citations. This includes 16 papers in Marketing, 11 papers in Economics and Econometrics and 3 papers in Sociology and Political Science. The topics of these papers are Consumer Market Behavior and Pricing (13 papers), Economic and Environmental Valuation (9 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers). James L. Ginter is often cited by papers focused on Consumer Market Behavior and Pricing (13 papers), Economic and Environmental Valuation (9 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers) and collaborates with scholars based in United States. James L. Ginter's co-authors include Greg M. Allenby, Neeraj Arora, Peter R. Dickson, Cynthia Fraser and Frederick D. Sturdivant and has published in prestigious journals such as Journal of Marketing, Strategic Management Journal and Management Science