James R. Bettman
About
James R. Bettman has authored 125 papers that have received a total of 20.7k indexed citations.
This includes 44 papers in Marketing, 37 papers in General Decision Sciences and 18 papers in Social Psychology. The topics of these papers are Decision-Making and Behavioral Economics (37 papers), Consumer Behavior in Brand Consumption and Identification (33 papers) and Economic and Environmental Valuation (14 papers). James R. Bettman is often cited by papers focused on Decision-Making and Behavioral Economics (37 papers), Consumer Behavior in Brand Consumption and Identification (33 papers) and Economic and Environmental Valuation (14 papers) and collaborates with scholars based in United States, The Netherlands and Japan. James R. Bettman's co-authors include John W. Payne, Mary Frances Luce, Sarah Lichtenstein, Mita Sujan and Eric J. Johnson and has published in prestigious journals such as Journal of Personality and Social Psychology, Neuron and Journal of Marketing
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