Jane W. Licata

16 papers and 1.4k indexed citations i.

About

Jane W. Licata has authored 16 papers that have received a total of 1.4k indexed citations. This includes 11 papers in Organizational Behavior and Human Resource Management, 10 papers in Marketing and 5 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Digital Marketing and Social Media (4 papers). Jane W. Licata is often cited by papers focused on Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Digital Marketing and Social Media (4 papers) and collaborates with scholars based in United States. Jane W. Licata's co-authors include Abhijit Biswas, Tom J. Brown, John C. Mowen, Daryl McKee and Goutam Chakraborty and has published in prestigious journals such as Journal of Marketing Research, Journal of Business Research and Journal of the Academy of Marketing Science

In The Last Decade

Rankless by CCL
2025