Jeen‐Su Lim
About
Jeen‐Su Lim has authored 45 papers that have received a total of 2.3k indexed citations.
This includes 16 papers in Marketing, 15 papers in Strategy and Management and 11 papers in Sociology and Political Science. The topics of these papers are Innovation and Knowledge Management (10 papers), Technology Adoption and User Behaviour (10 papers) and Digital Marketing and Social Media (9 papers). Jeen‐Su Lim is often cited by papers focused on Innovation and Knowledge Management (10 papers), Technology Adoption and User Behaviour (10 papers) and Digital Marketing and Social Media (9 papers) and collaborates with scholars based in United States, Saudi Arabia and Latvia. Jeen‐Su Lim's co-authors include John H. Heinrichs, William K. Darley, Mark A. Vonderembse, Qingyu Zhang and Thomas W. Sharkey and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Business Research
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