Jella Pfeiffer
About
Jella Pfeiffer has authored 34 papers that have received a total of 555 indexed citations.
This includes 10 papers in Marketing, 10 papers in Human-Computer Interaction and 8 papers in Information Systems and Management. The topics of these papers are Consumer Market Behavior and Pricing (9 papers), Technology Adoption and User Behaviour (7 papers) and Decision-Making and Behavioral Economics (5 papers). Jella Pfeiffer is often cited by papers focused on Consumer Market Behavior and Pricing (9 papers), Technology Adoption and User Behaviour (7 papers) and Decision-Making and Behavioral Economics (5 papers) and collaborates with scholars based in Germany, Australia and Canada. Jella Pfeiffer's co-authors include Martin Meißner, Thies Pfeiffer, Franz Rothlauf, Christof Weinhardt and Marc T. P. Adam and has published in prestigious journals such as European Journal of Operational Research, Journal of Business Research and Information Systems Research
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