Martin Meißner

39 papers and 1.2k indexed citations i.

Martin Meißner has authored 39 papers that have received a total of 1.2k indexed citations. This includes 15 papers in Marketing, 12 papers in Sociology and Political Science and 7 papers in Human-Computer Interaction. The topics of these papers are Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Decision-Making and Behavioral Economics (7 papers). Martin Meißner is often cited by papers focused on Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Decision-Making and Behavioral Economics (7 papers) and collaborates with scholars based in Germany, Denmark and Australia. Martin Meißner's co-authors include Reinhold Decker, Jella Pfeiffer, Thies Pfeiffer, Joel Huber and Andrés Musalem and has published in prestigious journals such as Applied Physics Letters, Administrative Science Quarterly and American Sociological Review