Jieun Lee

22 papers and 819 indexed citations i.

Jieun Lee has authored 22 papers that have received a total of 819 indexed citations. This includes 11 papers in Sociology and Political Science, 11 papers in Marketing and 4 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Environmental Sustainability in Business (5 papers). Jieun Lee is often cited by papers focused on Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Environmental Sustainability in Business (5 papers) and collaborates with scholars based in South Korea and United States. Jieun Lee's co-authors include Amy Wachholtz, Sangmyung Rhee, Ilyoo Barry Hong, Jaegu Kim and Mira Lee and has published in prestigious journals such as Biochemical and Biophysical Research Communications, The FASEB Journal and Phytochemistry