Ji‐Hern Kim

17 papers and 277 indexed citations i.

Ji‐Hern Kim has authored 17 papers that have received a total of 277 indexed citations. This includes 13 papers in Marketing, 9 papers in Sociology and Political Science and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (7 papers) and Customer Service Quality and Loyalty (5 papers). Ji‐Hern Kim is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (7 papers) and Customer Service Quality and Loyalty (5 papers) and collaborates with scholars based in South Korea and China. Ji‐Hern Kim's co-authors include Yong J. Hyun, Hyunmo Kang and Kiattipoom Kiatkawsin and has published in prestigious journals such as Industrial Marketing Management, Sustainability and International Journal of Research in Marketing