Jin Han

37 papers and 3.0k indexed citations i.

Jin Han has authored 37 papers that have received a total of 3.0k indexed citations. This includes 12 papers in Marketing, 10 papers in Strategy and Management and 9 papers in Management Science and Operations Research. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Innovation Diffusion and Forecasting (8 papers) and Innovation and Knowledge Management (6 papers). Jin Han is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Innovation Diffusion and Forecasting (8 papers) and Innovation and Knowledge Management (6 papers) and collaborates with scholars based in Singapore, South Korea and Hong Kong. Jin Han's co-authors include Namwoon Kim, Rajendra K. Srivastava, Haibo Zhou, Nader T. Tavassoli and Tae‐Gon Kim and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Consumer Research