Jiyoung Cha

18 papers and 478 indexed citations i.

Jiyoung Cha has authored 18 papers that have received a total of 478 indexed citations. This includes 16 papers in Sociology and Political Science, 8 papers in Marketing and 7 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (14 papers), Technology Adoption and User Behaviour (7 papers) and Impact of Technology on Adolescents (5 papers). Jiyoung Cha is often cited by papers focused on Digital Marketing and Social Media (14 papers), Technology Adoption and User Behaviour (7 papers) and Impact of Technology on Adolescents (5 papers) and collaborates with scholars based in United States and South Korea. Jiyoung Cha's co-authors include Sylvia M. Chan‐Olmsted and has published in prestigious journals such as Journal of Advertising Research, Telematics and Informatics and Journalism & Mass Communication Quarterly