Johanna Moisander
About
Johanna Moisander has authored 40 papers that have received a total of 1.7k indexed citations.
This includes 20 papers in Marketing, 14 papers in Sociology and Political Science and 11 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (15 papers), Management and Organizational Studies (10 papers) and Environmental Sustainability in Business (7 papers). Johanna Moisander is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Management and Organizational Studies (10 papers) and Environmental Sustainability in Business (7 papers) and collaborates with scholars based in Finland, United Kingdom and United States. Johanna Moisander's co-authors include Sinikka Pesonen, A. Fuat Fırat, Mikko Villi, Anu Valtonen and Pikka‐Maaria Laine and has published in prestigious journals such as Journal of Business Ethics, Journal of Management Studies and Technological Forecasting and Social Change
In The Last Decade
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