John Story
About
John Story has authored 14 papers that have received a total of 474 indexed citations.
This includes 10 papers in Marketing, 6 papers in Organizational Behavior and Human Resource Management and 4 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Customer Service Quality and Loyalty (6 papers) and Cultural Differences and Values (2 papers). John Story is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Customer Service Quality and Loyalty (6 papers) and Cultural Differences and Values (2 papers) and collaborates with scholars based in United States. John Story's co-authors include Jeffrey E. Danes, Keith Vorst, Peggy Sue Loroz, Greg W. Curtzwiler and George J. Beneck and has published in prestigious journals such as Journal of Business Research, Journal of Applied Polymer Science and Journal of Orthopaedic and Sports Physical Therapy
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