Jonathan Luffarelli
About
Jonathan Luffarelli has authored 13 papers that have received a total of 296 indexed citations.
This includes 10 papers in Marketing, 4 papers in Sociology and Political Science and 4 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (4 papers) and Environmental Sustainability in Business (3 papers). Jonathan Luffarelli is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (4 papers) and Environmental Sustainability in Business (3 papers) and collaborates with scholars based in France, United Kingdom and Spain. Jonathan Luffarelli's co-authors include Haiyang Yang, Stéphanie Feiereisen, Sebastiano A. Delre, Amrou Awaysheh and Franck Celhay and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Business Research
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