Jūratė Banytė
About
Jūratė Banytė has authored 27 papers that have received a total of 325 indexed citations.
This includes 22 papers in Marketing, 7 papers in Management, Monitoring, Policy and Law and 6 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (15 papers), Environmental Sustainability in Business (11 papers) and Consumer Retail Behavior Studies (6 papers). Jūratė Banytė is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Environmental Sustainability in Business (11 papers) and Consumer Retail Behavior Studies (6 papers) and collaborates with scholars based in Lithuania, The Netherlands and United Kingdom. Jūratė Banytė's co-authors include Aistė Dovalienė, Žaneta Piligrimienė, Laura Šalčiuvienė, Hubert Korzilius and Włodzimierz Sroka and has published in prestigious journals such as Sustainability, Journal of Consumer Marketing and EuroMed Journal of Business
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