Kandappan Balasubramanian

12 papers and 224 indexed citations i.

About

Kandappan Balasubramanian has authored 12 papers that have received a total of 224 indexed citations. This includes 6 papers in Marketing, 5 papers in Sociology and Political Science and 3 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Retail Behavior Studies (6 papers), Diverse Aspects of Tourism Research (3 papers) and Technology Adoption and User Behaviour (3 papers). Kandappan Balasubramanian is often cited by papers focused on Consumer Retail Behavior Studies (6 papers), Diverse Aspects of Tourism Research (3 papers) and Technology Adoption and User Behaviour (3 papers) and collaborates with scholars based in Malaysia, India and Ghana. Kandappan Balasubramanian's co-authors include Neethiahnanthan Ari Ragavan, Mohd Hafiz Hanafiah‬, Puvaneswaran Kunasekaran, Woo Gon Kim and Kavitha Haldorai and has published in prestigious journals such as International Journal of Hospitality Management, Current Issues in Tourism and European Journal of Innovation Management.

In The Last Decade

Rankless by CCL
2025