Kara Chan

124 papers and 2.4k indexed citations i.

Kara Chan has authored 124 papers that have received a total of 2.4k indexed citations. This includes 63 papers in Marketing, 45 papers in Sociology and Political Science and 42 papers in Gender Studies. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (61 papers), Media, Gender, and Advertising (40 papers) and Digital Marketing and Social Media (28 papers). Kara Chan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (61 papers), Media, Gender, and Advertising (40 papers) and Digital Marketing and Social Media (28 papers) and collaborates with scholars based in Hong Kong, China and Denmark. Kara Chan's co-authors include James U. McNeal, Gerard Prendergast, Yu-Leung Ng, Sherrill Evans and Peter Huxley and has published in prestigious journals such as PLoS ONE, Developmental Psychology and Journal of Environmental Management