Kate Letheren
About
Kate Letheren has authored 26 papers that have received a total of 336 indexed citations.
This includes 12 papers in Marketing, 11 papers in Sociology and Political Science and 8 papers in Artificial Intelligence. The topics of these papers are AI in Service Interactions (8 papers), Digital Marketing and Social Media (7 papers) and Service and Product Innovation (6 papers). Kate Letheren is often cited by papers focused on AI in Service Interactions (8 papers), Digital Marketing and Social Media (7 papers) and Service and Product Innovation (6 papers) and collaborates with scholars based in Australia, United Kingdom and Canada. Kate Letheren's co-authors include Rebekah Russell‐Bennett, Rory Mulcahy, Charmaine Glavas, Maria Raciti and Jan Kietzmann and has published in prestigious journals such as Tourism Management, European Journal of Marketing and Technovation
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