Katrin R. Harich
About
Katrin R. Harich has authored 22 papers that have received a total of 796 indexed citations.
This includes 8 papers in Management of Technology and Innovation, 6 papers in Sociology and Political Science and 6 papers in Marketing. The topics of these papers are Management and Marketing Education (8 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Customer Service Quality and Loyalty (4 papers). Katrin R. Harich is often cited by papers focused on Management and Marketing Education (8 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Customer Service Quality and Loyalty (4 papers) and collaborates with scholars based in United States. Katrin R. Harich's co-authors include Mary T. Curren, Regina Pefanis Schlee, Douglas W. LaBahn, Lance Leuthesser and Chiranjeev Kohli and has published in prestigious journals such as Journal of Applied Psychology, Journal of Educational Psychology and Journal of Business Research
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