Lance Leuthesser

10 papers and 851 indexed citations i.

Lance Leuthesser has authored 10 papers that have received a total of 851 indexed citations. This includes 6 papers in Marketing, 5 papers in Organizational Behavior and Human Resource Management and 4 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (4 papers) and Digital Marketing and Social Media (3 papers). Lance Leuthesser is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (4 papers) and Digital Marketing and Social Media (3 papers) and collaborates with scholars based in United States. Lance Leuthesser's co-authors include Chiranjeev Kohli, Katrin R. Harich, Rajneesh Suri, Douglas W. LaBahn and Ajay K. Kohli and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and European Journal of Marketing