Kirsten Cowan

27 papers and 618 indexed citations i.

Kirsten Cowan has authored 27 papers that have received a total of 618 indexed citations. This includes 13 papers in Sociology and Political Science, 11 papers in Marketing and 7 papers in Social Psychology. The topics of these papers are Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Virtual Reality Applications and Impacts (6 papers). Kirsten Cowan is often cited by papers focused on Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Virtual Reality Applications and Impacts (6 papers) and collaborates with scholars based in United Kingdom, United States and France. Kirsten Cowan's co-authors include Seth Ketron, Nathalie Spielmann, Charles Blankson, Atefeh Yazdanparast and Ben Marder and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Annals of Tourism Research